Dr. Deepshika is a professional psychologist and the founder of The Mind Rehab, a mental wellness platform offering expert guidance in mental health, career counseling, relationship counseling, and more. Through personalized consultation sessions, she helps individuals navigate life’s challenges with confidence and clarity.
Client Name
The Mind Rehab
Industry
Mental Health & Wellness
Project Duration
Ongoing
Challenges & Goals
Challenges:
- Low ranking and visibility on Google Business Profile (GBP)
- Limited engagement on social media platforms
- Lack of optimized information and clarity about services online
- Inconsistent content posting leading to reduced audience reach
Goals:
- Improve Google Business Profile ranking for mental health-related searches
- Enhance social media presence and increase audience engagement
- Optimize business descriptions and service listings for better visibility
- Establish a consistent content strategy to educate and attract potential clients
Optimization Statistics
Our Strategy & Approach
- Conducted a detailed audit of GBP and social media profiles to identify areas for improvement
- Optimized Google Business Profile description with targeted keywords for local SEO enhancement
- Updated social media bios with clear messaging to align with brand identity
- Developed a content marketing strategy, including mental health tips, awareness posts, and client success stories
- Ensured service information was clear, accurate, and well-structured across all platforms
- Engaged with the audience through interactive content, Q&A sessions, and informative posts
Execution & Key Actions Taken
- Google Business Profile Optimization: Updated description, services, and images to improve local search visibility
- Social Media Revamp: Optimized bio sections and branding across platforms to create a strong digital presence
- Content Creation: Created and published posts on mental health awareness, career guidance, and relationship counseling tips
- Information Enhancement: Added detailed descriptions of consultation services and booking options on all platforms
- Consistent Posting: Scheduled and shared content regularly to maintain audience engagement
- Engagement Strategy: Responded to queries, comments, and messages to build trust and credibility
Results & Achievements
