Nagpal Dental Clinic is a leading dental care provider offering a wide range of services, including general dentistry, cosmetic procedures, and advanced implantology. Known for its patient-centric approach, the clinic aims to deliver high-quality and affordable dental solutions.
Challenges & Goals
Challenges:
- Low visibility on Google search and Google Maps
- Poor ranking of Google Business Profile (GBP)
- Incomplete business information affecting local SEO
- Limited patient engagement and inquiries through GBP
Goals:
- Enhance Google Business Profile ranking and visibility
- Optimize business profile with accurate and complete information
- Drive more traffic, inquiries, and appointment bookings through GBP
- Increase patient engagement with consistent and valuable content
Optimization Statistics
Our Strategy & Approach
- Conducted a comprehensive audit of the existing GBP to identify areas for improvement
- Optimized the business description, services, and category selection for better local SEO ranking
- Added relevant products and services to showcase treatment options effectively
- Implemented a content strategy, including regular posts with dental tips, treatment insights, and patient success stories
- Encouraged and managed patient reviews to boost credibility and engagement
- Utilized GBP insights to track performance and make data-driven improvements
Execution & Key Actions Taken
- Profile Optimization: Updated business description, category, and service listings with relevant keywords
- Content Creation: Developed engaging posts on oral health tips, treatment benefits, and clinic updates
- Information Enhancement: Added complete details, including working hours, contact details, and appointment booking links
- Product & Services Addition: Listed key treatments and procedures for better user understanding
- Regular Posting: Shared promotional offers, patient testimonials, and educational content to engage the audience
- Review Management: Encouraged satisfied patients to leave feedback and responded to all reviews professionally
- Performance Tracking: Monitored GBP insights to measure improvements in search impressions, profile views, and engagement
Results & Achievements
